If you want to boost your business efforts and gain employee engagement, you need to change your leadership style. Customer centric leadership is one of the most successful types within the business world. Just what is it and what traits will you need to pick up to make this work for you?
What Is Customer Centric Leadership ?
This is a type of cultural change that you need to make a commitment to within your business. It is all about your priorities, including being clear about them when it comes to discussing things with your executives, any affiliates and board members, and your employees.
As the term suggests, you become responsible to those who use your service or your products, whether they are clients, customers, or other businesses. You become responsible to the communities around your offices.
What Traits Do You Need for a Flawless Execution ?
There are five traits that you’ll need to make this cultural change happen flawlessly.
Direction and Focus
If you don’t have a direction then your business will struggle. This occurs with any type of leadership, but is even worse for the customer centric style. You need to have a purpose to create a strategy that is perfect for your customers.
Once you have that direction, you’ll need to spell it out for everyone around you. Do this concisely in laymen’s terms. You’ll make it clear very quickly to help implement the necessary changes.
Introduction at the Very Beginning
The induction into the office is the first chance employees will get to hear the mission. Rather than focusing on where the fridge is or what the employee benefits are, spend some time introducing the cultural change in the office. This will boost employee engagement into the type of leadership you’re focusing on.
That doesn’t mean ignore questions, but remember that other employees can help with showing new people every inch of the office.
Better Hiring Process
It’s time to overhaul your hiring process. This needs to take place with the new focus in mind, so you get the right people for your customers. Take a look at the current process, including the questions asked as interviews, and see where you can make the changes seamlessly.
Getting the right people from the start will help to boost engagement in the new direction.
Remember Employees Are Customers Too
Your employees are your customers. If you don’t remember this, you won’t get the flawless execution for the changes. Your employees need to be excited about this new change, so that they become engaged and put the company and customers first.
Take your time to find out about your employee’s goals and what they want to achieve. Make the changes that will help them achieve that while succeeding with your customers.
Be Open to More Change
If you want to keep the customer centric leadership alive, you need to be willing to constantly change. This is cultural. It’s not one of those one-time projects that needs the work done the once and you can move on. You’ll need to stay on top of your customers’ wishes and how your employees become engaged in their work.
This will require traits to sustain momentum in the cultural change. Deep down, you’ll need to want to make this work. You’ll also need to have the right people around you to keep the drive going.
THE LAST WORD
This is your chance to make a difference within your business. Now is the time to focus on customer centric leadership to help boost employee engagement. Following the tips above will help to ensure a flawless execution into the cultural change.
Comments